Are you one of the many herbalists that Shire City Herbals has contacted?
*Shire City Herbals have stated publicly (on a radio show) that they not asking small businesses who are not selling nationally. However, they have since sued 3 small herbal companies. One of these companies had already changed the name of the product to “Fire Tonic”!
*If you are contacted by them, please let us know! Send a screen shot of any interactions.
* We can not do much if you are contacted and asked to change your label. It is up to you if you want to comply with their requests. Please send us a copy of any transactions with Shire City Herbals.
From Rosemary regarding the issue:
To those who have been contacted by Shire City and asked to change their labels,
I am sorry you and your small business has been brought into this mess! We know how hard it is for small herbal business’s to succeed, however, we feel its best to remain firm on the position that we are NOT negotiating or ‘making deals’ with SCH until they revoke the trademark or donate it to the herbal community. If the SCH people decide to ‘come after’ you if you decide not to accept their offer, we will do a public campaign of support for you and your business. In effect, the opposite of what they are hoping will happen. But again, whatever you decide that is best for you, we understand and will support. We also are not trying to harass the SCH folks nor do we want to see their business hurt, but only want them to revoke the trademark Fire Cider so they as well as everyone else can continue to use the name Fire Cider as its always been for the past three decades.
Other herbalists have responded in solidarity with our anti-trademark movement. They have told them that they support the unifying points of the Tradition not Trademark movement, and will not be willing to work with them unless they revoke the TM. This will gain support and momentum for the movement, the boycott and the petition.
Please write up your story so we can post it on our blog and let the public know what is going on! Email your story at firstname.lastname@example.org
With love and green blessings,
Rosemary for Fire Cider /Tradition not Trademark